About Us | What's new| Designer Bios| Press & Media| What We Love| Stores

About The Founder, Karri Ann Frerichs

Thanks for visiting AltitudeShowroom.com and learning more about me – Karri Ann Frerichs.  I consider myself a fashion entrepreneur and I love calling San Francisco my home.  This city is filled with endless creative and entrepreneurial talent, and I find myself constantly inspired. 

 

My business as a fashion sales rep and showroom is focused on increasing the sales accounts and awareness for innovative, up and coming fashion and accessory designers.  I love working with boutique owners and national buyers who are excited to discover the next great thing in fashion and accessories.  The passion for my job comes from getting excited about a new collection and finding a market with customers who love it as much as I do. 

 

I pride myself in working with talented and competitive new brands and by innovating the traditional job of the fashion sales rep and showroom through this incredible website (for which I owe a million thanks and continued appreciation to an amazing engineer).  I can confidently say that www.AltitudeShowroom.com is unparalleled in this industry by any showroom or fashion sales rep website that I have found, and I am proud to position myself as a leader of the next generation of showrooms. 

 

In addition to www.AltitudeShowroom.com, I consult with new fashion brands and recent design graduates to help them ensure their new brand is "Market Ready."  And, in May 2010, I began teaching part time in the Fashion Department of City College San Francisco. 

 

I listed my additional career experience below.  Thanks again for taking the time to learn more about me and I look forward to answering any questions you may have.  Please feel free to call me directly at 415.912.7331 or email me. 

 

  • 2012 – Altitude Showroom goes national and hires local "satellite" sales reps in major US cities
  • 2010 – Part Time Teacher of Fashion Writing Class at City College San Francisco
  • 2009 – Opened the Altitude Showroom in the San Francisco Fashion Collective in San Francisco
  • 2008 – Launched www.AltitudePromotion.com which later became www.AltitudeShowroom.com
  • 2008 – Quit working for others and starting working full time for myself!
  • 2007 – Launched Altitude Promotions
  • 2006 – Flag Ship Retail Manager at Bebe
  • 2006 – Graduated with Professional Designation in Merchandise Marketing from FIDM
  • 2005 – Flag Ship Retail Manager at Zara
  • 2005 – Moved to San Francisco from Omaha, NE
  • 2004 – Freelance Fashion Feature Writer and Columnist for The Reader, Omaha
  • 2003 – National Corporate Events Manager at planitOmaha
  • 2003 – Graduated from University of Nebraska at Omaha with Bachelors in PR/Journalism
  • Search Our Site


  • Fashion Entrepreneurs!

    We're hiring commission-based fashion sales reps in major US cities! Click here to learn more about available positions.

  • Are you a new designer who is almost ready to launch your line? Check out our services.


  • Our Brands

    Click logos to view collections

    Retail $165-$315

    Retail $110-$650

    Retail $45-$300

    Retail $40-$185

    Retail $130-$430



  • What We Love

    • Summer Style Photoshoot by Debra McClure for Kajan Padraig & Akemi Okamoto

      22 Feb 2012

      Summer Style Photoshoot by Debra McClure for Kajan Padraig & Akemi Okamoto

        Photographer: Debra McClure www.debramcclure.com     Models: Laura Jean

    • Raina’s Summer Picks from AltitudeShowroom

      17 Feb 2012

      Raina’s Summer Picks from AltitudeShowroom

      This denim-look pleated dress is one of my favorite pieces



  • Our Recent Press

    • StyleBust.com Blogger Nikki Lindgren writes about her experience working with fashion brand Kajan Padraig

      2 Feb 2012

      StyleBust.com Blogger Nikki Lindgren writes about her experience working with fashion brand Kajan Padraig

      "I worked with Cake Carlos and Patrick Steber of SF

    • Read the REVEAL Eco-Friendly Handbag Review from the TheGreenGirlNextDoor.com!

      16 Dec 2011

      Read the REVEAL Eco-Friendly Handbag Review from the TheGreenGirlNextDoor.com!

      Click the image to read to rest of the great

    • Bay Fashion Magazine calls Bacca Da Silva Best in the Bay

      18 Nov 2011

      Bay Fashion Magazine calls Bacca Da Silva Best in the Bay

      Bay Fashion Magazine's Fall Editorial Issue just featured our newest



  • What's New

    • Cameo Clothing Fall 2012 Collection coming to the Altitude Showroom!

      22 Feb 2012

      We are very excited to bring on the Cameo Clothing

    • View the Althea Harper Fall 2012 Collection Video! And RSVP for the Feb. 18th Collection Presentation in New York

      15 Feb 2012

      View the Althea Harper Fall 2012 Collection Video! And RSVP for the Feb. 18th Collection Presentation in New York

      ALTHEA HARPER F/W 12 Collection from Althea Harper on Vimeo.

    • First Look at Verrieres and Sako Fall 2012 Collection Featuring Signature Jackets and Ruched Dresses

      14 Feb 2012

      First Look at Verrieres and Sako Fall 2012 Collection Featuring Signature Jackets and Ruched Dresses

      We're very excited about all the new jackets available from



  • Our Latest Stores

    • Twig and Willow, Long Beach CA, now carries REVEAL eco-friendly tech accessories and handbags
    • Anne Michelle, Beverly Hills CA, now carries REVEAL day to evening clutches
    • FourLA, East Melrose, Los Angeles CA, now carries REVEAL earbuds, tech accessories, handbags and backpacks
    • David’s Shoes, Beverly Hills and El Segundo, CA now carries REVEAL iPad Purses and Accessories
    • Minimal, San Francisco Gift and Home Accessories Boutique, to Carry Eco-Friendly Accessories and Wallets from Reveal


© 2009 Altitude Promotions.
The material found on this site may not be reproduced, distributed, transmitted, or otherwise used, except with the prior written consent of Altitude Promotions. Please Contact Us.